Maritime Beachwear
Emilia Rangel is a micro-entrepreneur who started Maritime Beachwear as a complementary income source. Determined to transform the brand into something impactful, feminine and engaging, Emília finally decided to give her brand a face.
The objective of this project was to create a visual identity with many beach features, such as the sun and the sea. The Moon appeared to perpetuate the feminine symbol of the brand, with great grace and delicacy. A subtle detail.
The brand wants to convey the message that any woman can feel beautiful and attractive, wearing bikinis they like without fear of being happy.
Client: Emilia Rangel | Project realization: 2022 | Designer: Izzy Israelli